Some of you (well, not that many of you) may be familiar with what was our Ipoints scheme and is currently our Maximiles Loyalty scheme. Sadly it’s not been quite the resounding success we’d hoped for and most of our customers didn’t really go for it. Anyway, as of today (June 30th) you will no longer be able to earn Maximiles points at I Want One Of Those. Sorry!

If you’ve got some points left over that are burning a whole in your pocket (or at least your internet browser) then you can still redeem them here.

The good news is that we’re working on a replacement scheme that should be up and running by the end of the summer. Details are a little bit sketchy on that just now, but rest assured you’ll be sent a particularly exciting missive regarding its awesomeness. And we’re pretty sure it will be awesome.

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